The New Data Wave
The data revolution has cracked open a wealth of new information available to us all.
Our lives are awash with data – whether useful, useless, or every shade in between – and it is little wonder. New technology and user-friendly applications have made data collection, storage, and analysis accessible to nearly every organization. And this is only the beginning … A tidal wave of new advances in data science is headed our way, and only a tiny fraction of companies are prepared to harness its power.
As this revolution continues, it will impact every industry segment and give a substantial competitive edge to those who are prepared to take advantage of it.
We are Sachi Shenoy and Shai Azoulai, PhD, the co-founders of Calidris*, and we are here to help small and mid-size firms prepare for this wave.
The most crucial step to take is developing a clear data strategy as you plan for the future.
Start by asking yourself these questions, and feel free to contact us if we can support your strategy:
Are we really listening to our customers?
How can we build a data-driven culture to empower our workforce?
Are we collecting data in a structured format, efficiently utilized for business intelligence?
What is our data's quality, and how can we improve it?
Have we considered what insights we can gain from data science & analytics?
Do we plan to build our databases into a strategic asset for the future?
How can we leverage recent advances in AI?
Whether for-profit or nonprofit, just starting down a data journey, or ready to elevate existing capabilities, one common thread unites our clients: they care deeply about their customers and aspire to understand better and serve their needs. We center the customer voice in all we do.
In the meantime, don’t expect a fancy website from us or hyper-active social media accounts—we would instead dedicate our time and creative energy to our clients. Our own storefront will be built in due time. We look forward to sharing learnings from our current projects in the coming months!
*Calidris (kah-LEE-driss) is the Greek name for the sandpiper, a hard-working bird that excels at poking through sand and seawater with exacting precision to extract its food. Our logo also evokes the elements of a hummingbird, and our team is equal parts industrious, nimble, and efficient in helping our clients extract insights from their data.
